Buckle – Eastland Mall

For me, this display has room for improvement. What was an attempt for rhythm, repetition of the mannequins, comes across to me as unbalanced. When I say balance, I mean the distribution of visual weight is off in this window, it is too heavy and crowed. For the size of the window, there is too much merchandise being exhibited. There is one too many mannequins on the right-hand side. They could have done without that one, especially because it is only wearing bottoms (big no-no!). The shoes in this display look as if they are randomly thrown down on the ground next to the dress forms, they are not evenly or nicely placed in this display (almost like an afterthought). The crate with the jeans that are almost falling off in the display along with the very large poster are too much for such a small window and look disproportionate. On top of having too much in this window, there is too much going on. There are more crates to the right-hand side of the window, which are almost hidden due to the emphasis of the large hanging posters. All the way to the left, the dressform has a hat and bulky boots which not only make it look much smaller than the one right next to it, does not “go” with the shorts that the dressforms on the right are wearing with flip-flops. That one is unbalanced in comparison to the other dressforms. To me, there is a lack of harmony in this window.+OCzcueGSVaR7uiNjV1YIA

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